Information We Collect

When you reach out to us for corporate floral arrangements or gift services, we gather details you willingly share. This includes your name, company name, email address, phone number, delivery addresses, and any specific requirements for your floral needs. We also collect payment details when you place orders, though processing occurs securely via our payment partners.

For corporate clients, we may obtain additional business information such as company registration details, preferred delivery timelines, and budget considerations to help us tailor our service to your needs.

Our site automatically gathers technical data when you visit, including your IP address, browser type, device information, and navigation patterns. This data helps us enhance site performance and understand how clients discover our services.

How We Use Your Information

We primarily use your personal data to fulfill orders and deliver outstanding service. This includes processing orders, coordinating deliveries, sending confirmations, and following up to ensure satisfaction.

• Process and fulfill flower orders and gift arrangements
• Communicate about order status and delivery timelines
• Provide customer support and respond to inquiries
• Improve our services based on your feedback and preferences
• Send relevant service updates (with your consent)
• Keep records for business and legal compliance

We also use aggregated, non-identifiable information to understand market trends and refine our operations. For instance, we might analyze which arrangements are most popular in different seasons to better plan our inventory.

With your explicit consent, we may send information about seasonal offerings, special promotions, or new services that could interest your business. You can opt out of these messages at any time by using the unsubscribe link in our emails or contacting us directly.

Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Your data remains within our business ecosystem and is shared only when necessary to provide our services or to comply with legal obligations.

We collaborate with trusted service providers who assist in delivering our services, including payment processors, delivery partners, and flower suppliers. These partners are contractually obligated to protect your information and use it solely for the services they provide.

We may disclose your information if required by United Kingdom law, court orders, or government regulations. This includes compliance with GST regulations, business licensing requirements, and other legal obligations applicable to our operations in London and across United Kingdom.

Data Security and Protection

We take data security seriously and implement multiple layers of protection. Our systems use encryption for sensitive data transmission, secure servers for data storage, and regular security updates to guard against threats.

Physical security measures protect our office systems, and access to personal information is limited to employees who need it for their work. Our team receives regular training on privacy practices and data handling procedures.

Payment information is processed through secure, encrypted systems that meet industry standards. We don’t store complete credit card numbers on our systems—the data is handled by certified payment processors specializing in secure financial transactions.

While we employ strong security measures, no system is completely risk-free. We continuously monitor and update our security practices to address evolving threats and maintain top protection standards.

Your Rights and Choices

You have several rights regarding your personal information. You can request to view what we have on file, ask us to correct inaccuracies, or request deletion of your data when legally permissible.

• Access your personal information and understand how we use it
• Request corrections to inaccurate or outdated information
• Ask us to delete your personal information (subject to business and legal requirements)
• Opt out of marketing communications while continuing to receive service-related messages
• Request information about how your data has been shared
• File complaints about our privacy practices

We keep your information only as long as needed for business purposes and legal requirements. Order records are typically kept for accounting and warranty purposes, while marketing preferences are retained until you ask us to remove them.

When we no longer need your information, we securely delete or anonymize it. Some data may be retained longer if required by United Kingdom business laws or for legitimate business interests like preventing fraud.

Cookies and Website Technology

Our website uses cookies to enhance your browsing experience and help us understand how visitors use our site. Cookies are small files stored on your device that remember preferences and enable certain site features.

Essential cookies are necessary for proper site function, enabling basic navigation and access to secure areas. These cookies do not collect personally identifiable information and are enabled by default when you use our site.

We employ analytics cookies to learn how visitors interact with our site. This helps us identify popular content, optimize page performance, and improve user experience. This data is aggregated and does not identify individuals.

You can adjust cookie settings through your browser preferences. However, disabling certain cookies may affect some site features and your overall experience.

Business Transfers and Changes

If RiftMeadowLinen undergoes significant business changes such as mergers, acquisitions, or asset sales, your personal information may be transferred as part of the transaction. We will notify you of such changes and ensure your data remains protected under privacy standards consistent with this policy.

In the unlikely event that we cease operations, we will ensure your personal information is either securely transferred to a successor entity (with appropriate privacy protections) or securely deleted in line with data protection best practices.

Updates to This Privacy Policy

We may periodically update this privacy policy to reflect changes in our practices, services, or legal requirements. When substantial changes occur, we will notify you by email or post a notice on our website before they take effect.

Minor updates for clarity or administrative reasons may be made without prior notice. We encourage you to review this policy periodically to stay informed about how we protect your privacy.

Children's Privacy

Our services are designed for businesses and adult consumers. We do not knowingly collect personal information from individuals under 18. If we become aware that we have inadvertently collected information from someone under 18, we will promptly remove that data from our systems.

Parents or guardians who believe we may have collected information from their child can contact us using the information below, and we will address the situation promptly.

International Data Considerations

Our primary operations are based in United Kingdom, and we store and process data within United Kingdom jurisdiction. However, some service providers may process data internationally. When this occurs, we ensure appropriate safeguards are in place to protect your information according to applicable privacy laws.

We comply with United Kingdom data protection laws and regulations, including those related to business operations, financial transactions, and handling customer data. Our practices align with evolving privacy standards in United Kingdom's digital economy.